Not every brand sells standard products. Some businesses need flexibility, personalization, and complex product combinations. That’s where Product Configurators come in. Shopify’s default variant system covers simple needs like size, color, or material, but it quickly reaches its limits when products require more advanced customization. At 34Devs, we push those limits and build solutions that let your customers configure products exactly how they want them.

For us, a product configurator isn’t just an extra feature — it’s a powerful tool that transforms the shopping experience. When customers can personalize a product to match their style or needs, they feel more connected to it, and that emotional connection directly increases conversions.

What We Deliver

• Advanced Variant Management:

  Going beyond Shopify’s limits, we create systems that allow customers to choose from hundreds of variations without feeling overwhelmed.

• Line Item Properties:

  Adding extra fields on the product page so customers can enter custom text, choose colors, add engravings, or select patterns and sizes.

• Bundles & Combination Systems:

  Enabling shoppers to build their own product sets or mix-and-match items into one purchase flow.

• Live Preview Integration:

  Customers see their selections in real time — for example, changing a color updates the product image instantly, or adding text shows it directly on the product.

• Custom App Development:

  If no existing solution fits, we develop a tailor-made product configurator app designed specifically for your Shopify store.

Why It Matters

• Stronger Customer Engagement: Shoppers feel ownership of the product when they design it themselves.

• Higher Average Order Value: Customized products often sell at higher prices.

• Brand Differentiation: Personalization sets you apart from competitors, especially in industries like fashion, accessories, and furniture.

• Lower Return Rates: Customers are less likely to return products they created and personalized themselves.

Our Process

1. Analysis: We review your product range and customer needs.

2. Design: We design the look and flow of the configurator to ensure it’s intuitive.

3. Development: Using Shopify variants, line item properties, or custom app development, we implement the solution.

4. Testing & Launch: We test across devices, optimize for speed, and ensure the user experience is seamless.

5. Support: Post-launch, we help you with updates, adding new variations, or scaling to new ideas.

Final Word

Product Configurators take your Shopify store from a standard e-commerce site to a platform where customers can create their own product experience. Our job is to make the process smooth, intuitive, and effective — for both you and your customers. Whether it’s a simple variant setup or a fully custom-built configurator, the goal is the same: to strengthen customer connection and increase your sales.